McKinsey & Company

free essayMcKinsey & Company is a leading global management-consulting firm in the Middle East, which serves governments, leading non-governmental organizations, businesses and not-for-profit organizations. The company assists its clients in making lasting improvements especially to their performance and realizes their most significant goals. For over a century now, McKinsey & Company organization has been uniquely equipped to performing this task. Being a global firm, McKinsey has approximately 2,000 information and research professionals with over 9,000 consultants. The company’s client reflects the global nature. Almost 35% are in the Americas, 40% in Europe, 10% in Africa and the Middle East and 15% in Asia Pacific (McKinsey & Company, Inc, 2015). The company serves a broad mix of public, private and social sector organizations.

McKinsey & Company is designed to operate as one. Besides, the company is a single international partnership. This firm holds a strong set of values. Moreover, it is focused on client benefits. The owners of the company have 1,400 proprietors spread across Europe, Asia Pacific, Africa, Americans and the Middle East. The firm’s worldwide overseeing overall chief who is elected by the partners selects where to operate (McKinsey & Company, Inc. SWOT Analysis, 2015). The board of council comprises the partners elected by their peers. The company’s managements take a consistent approach to recruiting and developing its staffs regardless of where they are working. This makes the firm deliver quickly to the right team, with the right expertise and experience to every client worldwide. McKinsey has numerous locations in the Middle East such as Doha, Dubai, Abu Dhabi, Cairo and Manama just to mention a few (McKinsey & Company, Inc, 2015). The company supports their customer’s profitable growth by improving a new process of product development and working with higher value and more attractive offering.

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Analyzing McKinsey & Company

McKinsey & Company prioritizes customers’ satisfaction. For them, the customers are critical company’s prospects and thus cannot be compared to the competition. Additionally, this company continually works hand in hand with their clients thus providing them with superior services. The company helps its client achieve sustainable and significant improvements, especially in their customer satisfaction, quality performance and regulatory compliance (Ebrahimi & Sadeghi, 2013). Notably, since today’s world has increased complexity and regulation, quality is often considered the available source of competitive advantage. Thus, McKinsey & Company strives to provide quality services to their customers. Flawless compliance and superior quality help companies reduce the costs related to quality, improve their revenues, and also enhance their brand perception (Lari & Asllani, 2013). McKinsey& Company defines quality as consistently exceeding or meeting customer expectations at every touch point. The company helps clients design and at the same time conducts quality transformations and other remediation programs across diverse industries. The transformation-based approach completes the product life cycle and value chain from product development to sales and services (Powell, 2015).

When it comes to total quality management, the company uses benchmarking, which is a useful tool that assists clients in diagnosing the quality performance quantitatively and qualitatively. The company employs proprietary benchmarking data to access the factors such as quality culture, resource efficiency as well as total costs of quality, product quality, quality processes and the maturity of shop floor (Ebrahimi & Sadeghi, 2013). Developing compliance and quality strategies is also significant in this firm. Many companies use the short-term approach to addressing imminent nonconformance’s and quality costs (Powell, 2015). Contrary to this, McKinsey & Company helps its clients develop different strategies that help in sustaining quality excellence as well as compliance for the long term. Regarding optimizing the quality management system (QMS), the company uses its “house of quality” framework, which gives customers the ability to adjust and assess their QMS for high performances alongside key parameters that include processes, strategies, capabilities and organizations (Ebrahimi & Sadeghi, 2013).

In the company’s experience, the management believes in fostering the quality culture to achieve the quality excellence since every worker sustains quality and is personally accountable for the issues related to customer satisfaction. Considering the tools that are helpful in bench performance, this company ensures clients build the so-called end-to-end culture as well as capability building programs, which endure any pressures (Madar, 2015). Delivering remediation and compliance services is also significant for this company. Compliance and Remediation help the company support a wide range of services using pragmatic approaches and functional experts who are well experienced in regulatory requirements (Powell, 2015).These could include helping customers respond quickly to crises and reduce the negative impact, identifying as well as correcting the root causes of quality failures using the company’s proven diagnostic tools. This company uses several quality tools, especially in their planning. Some of the tools include charts and graphs, histograms, fishbone charts and Pareto charts.

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McKinsey & Company invest heavily in developing tools and knowledge to ensure the success of client transformation. One of them is the POBOS quality. This is a proprietary benchmarking capability for consumer health, medical-device companies, and pharmaceutical companies providing the insights in total quality cost, the drivers of quality, quality performance and risk based on over 200 manufacturing sites from top pharmaceutical companies (Madar, 2015). The second is a QMS maturity diagnostic, which is an assessment of the 57 essentials of a complete QMS in the company’s framework, with surveys and benchmarks results to allow the objective comparison of quality practices.

The third tool is a quality-culture benchmark survey. This is an evaluation of the quality culture of the company based on the workers level survey. It is linked to the performance and quality risk, and this provides the dimensions such as governance, leadership, capabilities and the mindset based on over 10,000 responses. The fourth tool is the McKinsey Capability and Center Network. In this forum, clients can build skills in green operations, quality control, lean manufacturing and more at the global network of the model factories (Paraschivescu & C?prioar?, 2014).

Quality Measures that the Organization Uses

Every product and service that clients receive from any given company reflect the quality of business and that the company operates. McKinsey & Company maintains the quality for both their products and services. Evidently, their services meet the customer’s requirements. This company uses customer satisfaction surveys in measuring quality (Yadav, 2015). The company’s management is making their services affordable to clients and this is what makes the business successful. Thus, customer satisfaction surveys are important measures when it comes to checking the quality of their services. Customer satisfaction provides the company with a metric, which they can use to improve and manage their businesses.


The customer satisfaction surveys measure is important in different ways. First, it helps improve the company’s services and products (Yadav, 2015). The customer response is used in the product development process ensuring the final service meets the needs of a client. Secondly, it offers the best way to measure customer satisfaction. Thirdly, customer satisfaction reduces the negative word of mouth. Fourth, it also reduces customer churn. Lastly, it is far much better to retain customers than acquiring the new ones. Customer satisfaction surveys also make customers updated.

In conclusion, McKinsey & Company has been the leading company in consultancy services globally. This company upholds the quality in its services. Furthermore, the company values customer satisfaction more than its competitors. Thus, this is one reason why the company has become successful. McKinsey & Company also operates on different continents globally. For instance, in America, Europe and Middle East alongside others. Some of the locations where this company operates in the Middle East include Doha, Dubai, and Abu Dhabi and many others. The significant QMT tools are to enable the individuals to develop a sense of control over their work outputs. TQM techniques help in facilitating team cooperation and the operation between units. Charts and graphs, histograms, fishbone charts alongside with others are the quality tools the company uses in its planning.